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Why Every Realtor Should Have a Personal Branding Video (Beyond Just Listings)
Let’s face it, there are a lot of agents. Over 3000 registered agents in Naperville alone, but there’s only one you. A personal branding video helps you stand out in a sea of sameness. It turns your unique approach into your biggest asset. And if you're like most agents you've had one of two thoughts: Nobody else does this, why should I? and/or I can't afford one. I'd make an argument that you can't afford to be "normal".

James Ai
Apr 173 min read


Drone Photography: How to Use It to Boost Your Listing Click-Throughs
Drone photography isn’t about being fancy. It’s about being smart. In a market flooded with listings, a well-executed aerial shot gives your property a chance to shine, to stand out in a sea of sameness. And the best part? You don’t have to do it yourself. Ask the right questions, and use the visuals strategically, and you’ll see the difference not just in clicks, but in conversations, showings, and offers. Let’s take your next listing from “Just Listed” to "Just Sold"

Andie Anderson
Apr 155 min read


How the Most Successful Real Estate Agents Are Using Social Media to Generate More Leads
Let’s start with the stats:
97% of buyers begin their home search online (NAR, 2023).
82% of sellers say they’re more likely to choose an agent with a strong online presence.
Top-earning agents are 67% more likely to post video content weekly compared to average earners (HubSpot, 2023).
The message is clear: to grow in 2025 and beyond, agents must meet clients where they are—and today, that’s on social media.

Charles Greggory
Apr 144 min read


Is Virtual Staging Worth It?
In a fast-paced digital environment, empty rooms can feel cold, confusing, or just plain forgettable. That’s where virtual staging steps in.

James Ai
Apr 33 min read
Why Memories Matter More Than Ever in the Digital Age
In a world drowning in digital noise Living Memories mini documentaries preserve what matters: real stories, real people, and lasting legacy

James Ai
Mar 313 min read
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